此崗位為筆克集團上海筆克營銷策劃有限公司招聘
公司網(wǎng)站:http://www.pico-plus.com,集團網(wǎng)站:www.pico.com
Responsibility職責(zé)描述:
1、A deep understanding of the digital marketing, social media,e-commerce and experiential marketing;
對數(shù)字營銷、社交媒體、電子商務(wù)、體驗式營銷有深刻理解;
2、Develop and execute strategic plans to drive business growth and achieve sales targets;
制定和執(zhí)行戰(zhàn)略計劃,推動業(yè)務(wù)增長,實現(xiàn)銷售目標;
3、Maintain market insights to identify trends, Able to conduct in-depth market research and competitive analysis to inform ategory situation or campaign development;
保持市場洞察力,能夠進行深入的市場調(diào)查和競爭分析,為品類情況或活動發(fā)展提供信息;
4、Lead diverse teams (external and internal partners) for integrated luxury/sports marketing;
領(lǐng)導(dǎo)多元化團隊,包括外部和內(nèi)部合作伙伴,進行整合的奢侈品和運動行銷;
5、Understand client objectives and challenges, and propose solutions that leverage our services to enhance their brand activations initiatives;
了解客戶的目標和挑戰(zhàn),并提出解決方案,利用我們的服務(wù)來增強他們的品牌激活計劃;
6、Manage budgets, present performance reports, and nurture client relationships. Collaborate across departments for synchronized campaign execution;
負責(zé)管理預(yù)算,提交績效報告,并建立良好的客戶關(guān)系,進行跨部門合作,以確保活動的協(xié)調(diào)執(zhí)行;
7、Occasional travel may be required for events and responsibilities。
根據(jù)需要隨時準備出差并參加活動。
Required Skills任職要求:
1、Bachelor’s degree in Business, Marketing,Technology or a related field;
本科以上學(xué)歷,商務(wù)、市場營銷、技術(shù)或相關(guān)專業(yè);
2、8-10 years of experience in advertising,public relations or digital marketing,with a strong understanding of consumer behavior and market trends;
8-10年的廣告、公關(guān)或數(shù)字營銷經(jīng)驗,對消費者行為和市場趨勢有深刻的理解;
3、Proven track record of meeting or exceeding sales targets。
有達到或超過銷售目標的良好記錄。
工作地址:靜安區(qū)威海路777號301室/嘉定區(qū)曹安公路4499弄99號筆克創(chuàng)意園,兩個Office各占一半時間。